What Is Agency Navigator?

For three years, I’ve helped agency owners start and scale their businesses. 

Agency Navigator is the culmination of everything I’ve learned along the way. Painstakingly created over an entire year, this course includes everything you could ever want to start your own agency. Drawing from my own experience as a mutli-six-figure a year agency owner, as well as my team’s collective experience of multiple decades, we’ve refined the original SMMA course, and made it better.
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I had one purpose in mind when I created Agency Navigator: to make it as easy and accessible as possible for anyone to start and grow their own agency. See you inside!

Agency Navigator Curriculum

PHASE 1

Laying Your Foundations

Let’s go back to basics and unlock the fundamentals of running an agency. Understand the latest strategies and access all the tools and software you’ll need.

AGENCY MODEL

NICHE DISCOVERY

SERVICE SELECTION

PHASE 2

Mindset

As part of GrowYourAgency’s full-circle approach, we cover each aspect of success, including adopting and creating a solid mindset.

MONK MODE

WAR PATH

SOCIAL ENGINEERING

DAY IN LIFE

PHASE 3

Systems + Processes

Learn how to set your agency up for success with corporate structure, taxes and accounting; as well as pricing your services correctly and competitively, and communicating efficiently with your clients.

PRICING

CLIENT ATTRACTION

ACCOUNTING

GETTING PAID

PHASE 4

Finding Leads & Setting Meetings

With an astonishing array of information on finding and communicating with leads, you’ll have no trouble setting meetings with potential clients. As well as cold emailing, calling, and messaging being covered in excruciating detail, you can now learn more advanced outreach methods such as LinkedIn, UpWork, and automated emails.

OUTREACH

OFFER

PAID STRATEGIES

ORGANIC STRATEGIES

PHASE 5

Sales

Nail the most important element of agency growth, parry objections, and learn from real-life case studies from a real-life agency owner. Complete with one-and-two-call-close scripts, and paid trial methodology, this is the ultimate guide to agency sales. You’ll also get access to our vault of real live sales breakdown from my own agency.

SALES SCRIPT

OBJECTIONS

CALL FRAMEWORKS

COMMUNICATION

LIVE SALES BREAKDOWN

PHASE 6

Service Delivery

Agency Navigator’s largest, most-in-depth module has been created by performance marketers and media buyers for agency owners looking to learn the skill from scratch, and become advanced practitioners. Learn everything basic strategies for lead generation for local businesses up to complex strategies for whale clients. With hyper-relevant content addressing recent challenges such as iOS14.

FACEBOOK ADS

FUNNELS

COPYWRITING

AD CREATIVES

TRACKING

LEAD GEN

E-COMMERCE

LOCAL BUSINESSES

PHASE 7

Operational Supremacy

Steal the tricks and strategies from Iman Gadzhi’s own marketing agency. Find the best contractors, maximise your revenue and profit, and refine your business model in this, a consistent student favourite.

FINDING CONTRACTORS

HIRING

TEAM MANAGEMENT

GETTING REFERRALS

STRATEGIC PARTNERSHIPS

PHASE 8

Exclusive Bonuses

Get your hands on exclusive bonus modules with regular updates on relevant topics, content from bonus speakers and more.

SECRET BONUS MODULES